One Year of Casts That Care Charity News A Personal Reflection.

Kevin Wolfe
3 days ago
4 min read

This FREE feature is brought to you by Casts That Care. Casts That Care is the daily fly fishing charity news published by The Fly Box LLC, sharing real stories, conservation updates, and community features that give back to the waters we love.

If you enjoy this piece, you can read over 300 more articles plus new ones every day and subscribe here. Each month we donate 50 percent of all subscriptions to a different fly fishing charity.

A Personal Reflection From Kevin Wolfe - Founder, The Fly Box

When I think back to Thanksgiving 2024, it does not feel like the beginning of a business project. It feels like the beginning of a promise I made to myself. I wanted to create something that gave back to fly fishing, something rooted in service, storytelling, and community. I had no idea where it would lead. I only knew I wanted to try.

Looking back now, one year later, I am grateful for how much this grew and for how many people helped shape it. This was never just about posting news every day. It became a living project filled with real people, real relationships, and real impact.

A Year of Meaningful Work

This year we wrote and published more than four hundred fly fishing stories. Some were conservation updates. Some were daily news briefings. Some were long-form features. Some were interviews with people who were willing to share pieces of their lives and their passion for this sport.

Every single piece was written with the same intention. To inform. To support. To give back. To shine a light on all the small and big things happening in fly fishing.

What stands out most is not the volume, but the variety. We covered:

Clean water and habitat issues
Industry shifts and market changes
Fly fishing culture and humor
Gear, lines, science, and trends
Personal stories that reminded me why fly fishing matters to people

Each piece added to a mosaic that reflected what Casts That Care became: a daily source of connection.

Giving Back Through Our Support

Casts That Care also allowed us to support several nonprofits who are doing meaningful work. This year we made donations to:

Project Healing Waters
Reeling in Serenity
Rifles to Rods
Bonefish and Tarpon Trust
Ronald McDonald House of Charleston
Fish for Change
Behind The Vise

Supporting these organizations became one of the most fulfilling parts of the entire project. It grounded the work in purpose and reminded me that even a small company can contribute to something larger.

Behind the Vise: A Community of Tyers

Behind the Vise became one of the most surprising and rewarding developments of the year. I had no idea how many fly tyers across the country would respond. I had no idea how personal their stories would be. And I had no idea how deeply people care about keeping this craft alive.

This initiative introduced me to tyers who, tie for the love of tradition, tie for therapy and healing, tie to support their families, and tie to feel connected to the water.

Their passion shaped the entire project. Being able to support American fly tyers, celebrate their work, and share their stories is something I will always be proud of.

Gratitude for the People Who Made This Possible

Even though The Fly Box is run by me, this year was carried by so many people.

I want to thank everyone who took part in Behind the Vise. I want to thank everyone who shared their story with the newsletter. I want to thank the readers who kept showing up. I want to thank my friends, who bought products before they even knew what they looked like. And I want to thank my family for supporting me along the way.

This initiative grew because people believed in what it was trying to do, and I am incredibly grateful for that.

Lessons from Year One

This year taught me that consistency matters, but sincerity matters more. Showing up every day was important, but showing up with intention is what created real impact.

I learned that fly fishing has a deeper community than most people realize. I learned that stories connect people. And I learned that giving back, even in small ways, can inspire others to do the same.

Looking Ahead to Year Two

As we move into the second year of Casts That Care, my focus remains the same: serve the community, tell meaningful stories, support important causes, and honor the people who make this sport special.

Thank you for being part of this first chapter. I am excited to see what we can create together in the next one.

"It has been incredible to see the relationships that have grown from this mission. I never expected that part, but it has become the most meaningful piece of all."

Kevin Wolfe

Founder of The Fly Box LLC

Editor-In-Chief of Casts That Care

If you enjoy this piece, you can read over 300 more articles plus new ones every day and subscribe here. Each month we donate 50 percent of all subscriptions to a different fly fishing charity.