Casting for Recovery: Our September Partnership with Reeling in Serenity

The Fly Box LLC
Sep 2, 2025
4 min read

This feature was written by The Fly Box and published in Casts That Care, our charity-driven fly fishing newsletter.

Casts That Care delivers real stories, deep dives, and the heart of the fly fishing world—while donating 50% of all subscription fees to a different fishing-related nonprofit each month. This month it is Reeling In Serenity.

Use code “SERENITY15” for 15% off your first month, and we’ll donate an extra 25% to support their mission.

A Partnership for National Recovery Month

For the month of September, Casts That Care is proud to announce our new partnership with Reeling in Serenity, a nonprofit using fly fishing as a tool for healing and recovery from substance use disorder. With September recognized as National Recovery Month, this collaboration couldn’t come at a better time.

Recovery is not a straight path; it is often a long, winding journey marked by challenges and setbacks. Reeling in Serenity provides a lifeline by combining the serenity of fly fishing with the power of community, creating safe spaces where people in recovery can find peace, connection, and encouragement. Together, we’re dedicating September to raising awareness, sharing stories, and fueling their mission.

Who is Reeling in Serenity?

Founded by a small group of anglers who saw firsthand how fly fishing can aid recovery, Reeling in Serenity is a 501(c)(3) nonprofit built on the belief that time on the water can change lives. It was founded by Rebecca Sue Klein, and it is led by Executive Director Sylvia Huron, and a dedicated team of guides, educators, and volunteers.

Rebecca Sue Klein, Sylvia Huron

Their flagship program is a series of free fly fishing retreats for people in recovery. At each retreat, participants receive instruction, gear, meals, and one-on-one guidance; all at no cost. More importantly, they are welcomed into a community of mentors and peers who understand the recovery journey. The retreats begin with participants sharing their own stories, setting the tone for a day of empathy, resilience, and hope.

Reeling In Serenity Past and Future Retreats

Since its founding, Reeling in Serenity has hosted retreats in Montanta, Colorado, New York, Vermont, Georgia, North Carolina, and Pennsylvania, serving more than 50 guests in recovery. They have brought their model of healing through fly fishing and the outdoors to each of these events.

What They’re Doing in September

September is one of the busiest and most important months for Reeling in Serenity. Here’s what’s happening:

Recovery Retreats – New retreats are being hosted across their existing and expanding regions, continuing their mission to provide healing through fly fishing.
Annual Fundraising Auction – Their largest fundraiser of the year takes place this month. The online auction features guided trips, fishing gear, custom artwork, and more, with all proceeds funding future retreats. Join the auction as a bidder.
Expanding Awareness – By aligning their efforts with National Recovery Month, Reeling in Serenity aims to amplify their message and reach more people who could benefit from their programs.

What Casts That Care is Doing in September

At Casts That Care, we cover stories from all across the fly fishing world. Everything from Daily Fly Fishing News, Interviews, Market research, conservation updates, and more.

We believe in pairing storytelling with action. For September, we are standing shoulder-to-shoulder with Reeling in Serenity in several ways:

50% of All Subscriptions Donated – Every dollar from newsletter subscriptions this month will go directly to Reeling in Serenity.
Promo Code Bonus – Use code “SERENITY15” for 15% off your first month, and we’ll donate an extra 25% to support their mission.
Spotlight Features – All month long, we’ll be publishing stories about Reeling in Serenity, highlighting their retreats, volunteers, and the people they serve.
Auction Promotion – We’ll amplify their annual auction, encouraging our readers and community to participate, bid, and give generously.

Why This Partnership Matters

For someone in recovery, a fly rod is more than just fishing gear. It is a tool for healing. The focus and rhythm of a cast, the stillness of a river, and the support of a mentor can provide moments of clarity and connection that carry over into everyday life.

As Sylvia Huron put it:

“The stories shared at the start of every retreat, the immediate community and fierce focus that fly fishing requires provides a unique opportunity for healing.”

Both Reeling in Serenity and Casts That Care are rooted in the belief that fly fishing has the power to transform lives. This September, we’re working together to prove it.

How You Can Help

Here’s how you can get involved in this partnership and make an impact this September:

Subscribe to Casts That Care – Your subscription directly supports Reeling in Serenity this month.
Bid in the Auction – Participate in their annual fundraiser and pick up unique gear, artwork, or trips while supporting recovery.
Volunteer or Donate Directly – Learn more about their retreats and donate at reelinginserenity.org.

Casting for Serenity

This September, every cast counts for more. Together with Reeling in Serenity, we’re proving that fly fishing is not just about the fish—it’s about healing, connection, and recovery.

Join us in celebrating National Recovery Month. Let’s cast for serenity, and show that the fly fishing community stands strong in support of recovery.

This feature was written by The Fly Box and published in Casts That Care, our charity-driven fly fishing newsletter.

Use code “SERENITY15” for 15% off your first month, and we’ll donate an extra 25% to support their mission.