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  • Casts That Care Partners with Bonefish & Tarpon Trust to Support Conservation Efforts

    The Fly Box and Casts That Care is proud to announce Bonefish & Tarpon Trust (BTT) as our featured charity for the month of February. This collaboration highlights our ongoing commitment to supporting organizations that prioritize conservation, sustainable fisheries, and the future of fly fishing. Bonefish & Tarpon Trust: Protecting Our Fisheries for Future Generations Bonefish & Tarpon Trust is a science-based nonprofit dedicated to the conservation of bonefish, tarpon, and permit—three of the most sought-after species in saltwater fly fishing. Through rigorous scientific research, advocacy, and education, BTT works to protect and restore critical habitats, advance sustainable fishery management, and engage the fly fishing community in conservation efforts across the southeastern U.S., the Gulf of Mexico, and the Caribbean. BTT’s initiatives include habitat restoration, water quality improvements, and tracking programs that provide vital data on fish populations. By bridging the gap between science and sport, BTT ensures that future generations of anglers can experience the thrill of casting to these legendary gamefish. Casts That Care: Casting for a Cause Casts That Care is The Fly Box LLC’s charitable initiative, where each month, 50% of all newsletter subscription fees are donated to a fly fishing-related nonprofit. Our mission is to give back to the waters and species that make our sport possible. Whether it’s supporting veterans, youth programs, or conservation efforts, we believe that fly fishing is about more than just catching fish—it’s about protecting the places that make it all possible. Why Bonefish & Tarpon Trust? As anglers, we have a responsibility to protect the waters we fish. Bonefish & Tarpon Trust’s work aligns perfectly with Casts That Care’s mission by ensuring the longevity of these iconic species and their fragile habitats. Tarpon migrations, bonefish flats, and permit ecosystems are under constant pressure from habitat loss, water pollution, and climate change. Supporting BTT means safeguarding the future of saltwater fly fishing and preserving these incredible fisheries for years to come. Join Us in Making an Impact This February, every Casts That Care subscription directly supports Bonefish & Tarpon Trust. Whether you’re a longtime angler or new to the sport, your contribution helps fund research, conservation projects, and advocacy efforts that keep our waters healthy and our fisheries thriving. For more information on Bonefish & Tarpon Trust, Visit them Here To subscribe to Casts That Care and support this initiative, visit Here Let’s cast for a cause and ensure that future generations get to experience the magic of bonefish, tarpon, and permit on the fly.

  • Featured Angler: Brighton Cleaver of Bulletproof Bugs

    This interview was conducted by The Fly Box  and featured in Casts That Care , our charity-driven fly fishing newsletter. Casts That Care  brings you in-depth stories, expert insights, and the best of the fly fishing community. Our content is always ad-free, never sponsored, and dedicated to providing unique, high-quality information. Subscribe today for exclusive interviews, insider tips, and to support fly fishing charities with every subscription—50% of all subscription fees go directly to a different fly fishing charity each month! I had the pleasure of interviewing Brighton Cleaver, the founder of Bulletproof Bugs, a company dedicated to crafting some of the most durable and high-quality flies on the market. Brighton’s journey is a testament to turning personal passion into a thriving business. His story not only highlights his craftsmanship but also showcases his deep connection to the fly fishing community. Here’s an inside look at Brighton’s world and what makes Bulletproof Bugs a standout in the industry. A Passion Born Early Brighton’s love for fishing started at a young age when his grandfather introduced him to spin fishing for stocked rainbow trout. The excitement of those early experiences stuck with him, even though no one in his immediate family shared the same enthusiasm. Determined to learn, he spent hours reading fishing books from the library, immersing himself in every technique and strategy he could find. Fly fishing, however, stood out as something special. The elegance of casting and the art of fly tying captivated him, though it would be years before he could fully dive into it. His first fly rod was a $15 Craigslist find, purchased with birthday money and a lot of determination. That rod may not have been high-end, but it was enough to get him hooked on the challenge of fooling fish with flies. Despite skunking out on his first handful of trips, Brighton was undeterred—he was all in. Fly tying soon followed, and as a self-taught tier, he picked up unique habits, like wrapping his thread in the “wrong” direction, something he still does today. His commitment to the craft deepened, and before long, he was selling his flies in small batches through Fac ebook groups. What started as a hobby evolved into a full-time business as demand grew, proving that passion and persistence can turn into something much bigger. Building Community Through Fly Tying Events Beyond running Bulletproof Bugs, Brighton is dedicated to bringing anglers together through fly tying events. Living in Rexburg, Idaho, a hub for both young anglers and seasoned veterans due to the proximity of the Henry’s Fork and South Fork of the Snake River, he saw an opportunity to foster a sense of community. The events he participates in, often hosted at BackcastFlyCo, aren’t just about learning to tie flies—they’re about building connections. Seeing young anglers get excited about the sport resonates with him deeply, as he remembers being that kid, eager to learn but lacking direct mentorship. One of his most rewarding moments came from giving away flies to younger kids, especially Hunter Wheeler, who still carries them everywhere. Moments like these highlight the power of community and mentorship in fly fishing. Brighton is particularly excited about the upcoming Southeast Idaho Fly Tying and Fishing Expo in mid-February, where he will be tying and meeting fellow anglers. Blending Humor and Education in Fly Fishing If you’ve come across Brighton’s content online, you’ve likely noticed his ability to mix education with humor. He firmly believes that fly fishing can sometimes take itself too seriously, and by incorporating comedy, he makes the sport more approachable. One of his favorite types of content to create is reacting to people’s fish pictures—some of them are downright wild. The lighthearted approach makes fly fishing feel less intimidating and reminds people that at the end of the day, it’s about having fun. I completely agree with this philosophy. There’s a time for technical discussions and fine-tuning casts, but there should always be room for fun and camaraderie. Fly fishing is, after all, about the experiences we have on the water, and Brighton does a great job of keeping that spirit alive. What Sets Bulletproof Bugs Apart? In an industry where mass-produced flies often dominate, Brighton has made it his mission to offer an alternative— durable, high-quality flies tied with care . He wants his customers to feel confident that when they buy from Bulletproof Bugs, they’re getting an American-made product built to last. Of course, running a business isn’t without challenges. One of the hardest aspects for him has been maintaining focus. As someone who thrives on flexibility, he’s had to learn how to self-motivate and stay disciplined to keep up with orders. "My father once gave my invaluable business advice: You need to love what you do. You need to be good at it. People need to value it." This mindset has guided him in growing Bulletproof Bugs into what it is today. And I think that wisdom applies beyond business—it’s a solid principle for life in general. Chasing Big Browns and Dream Destinations Ask any fly fisher about their most memorable catch, and they’ll likely have a story that sticks with them forever. For Brighton, that moment came when he finally landed his first two-foot brown trout after days of stalking the same fish in Wyoming. After missing multiple hooksets, he realized he needed heavier tippet. The next time he hooked into the fish, it took off upstream before bolting downstream into a nearby lake. After an intense chase and a nerve-wracking fight, he finally landed it, celebrating at the top of his lungs. That fish sparked his love for targeting big browns—something many of us can relate to. When it comes to dream destinations, New Zealand is at the top of his list. The chance to sight-fish massive brown trout in crystal-clear water is something he hopes to experience one day. I have to say—I completely understand the appeal. There’s something magical about the idea of casting to a massive, wary brown in the most scenic setting imaginable. Final Thoughts & Where to Support Brighton’s story is a reminder that dedication and love for the sport can evolve into something incredible. Bulletproof Bugs isn’t just a fly-tying business—it’s a reflection of his passion, creativity, and commitment to the fly fishing community. If you want to support Brighton’s work, check out www.bulletproofbugs.com  or follow him on Instagram:@bulletproofbugs “In the end, fly fishing is about the experience, the learning, and the connections we make,” I'll leave you with the same words he left me with “Hike a hike, float a float, fish a fly, cast a cast, pet a dog, climb a climb, love others, and stay fishy!” Casts That Care brings you in-depth stories, expert insights, and the best of the fly fishing community. Our content is always ad-free, never sponsored, and dedicated to providing unique, high-quality information. Subscribe today   for exclusive content, insider tips, and to support fly fishing charities with every subscription. 50% of your subscription fees go directly to a different fly fishing charity each month!

  • The Changing Landscape of Fly Fishing: Corporate Buyouts and Their Impact

    In recent years, the fly fishing industry has seen a wave of acquisitions, with major brands being bought by larger corporations and holding companies. This shift has sparked debate within the community—some see it as a natural progression that provides financial stability and growth, while others worry that these acquisitions could lead to declining product quality and loss of brand identity. Let’s take a closer look at some key acquisitions, weigh the pros and cons, and examine what this means for the future of fly fishing gear. Notable Acquisitions in the Fly Fishing Industry One of the most significant recent acquisitions was Simms Fishing Products , which was purchased by Vista Outdoor in 2022 for $192.5 million. Vista Outdoor, a conglomerate that owns various outdoor brands, took over Simms with promises of continued innovation and commitment to quality. However, some anglers have raised concerns that the brand’s shift under corporate ownership could lead to (and already has lead to) cutbacks in materials, production costs, or overall performance. Another example is LOOP Tackle , which was acquired by Cox Enterprises  in 2022. LOOP is well known for its high-end, sustainable fly fishing equipment, and Cox’s expansion into the outdoor recreation sector signaled its interest in growing this market. While the transition has been relatively smooth, some worry that corporate priorities could eventually take precedence over the company’s dedication to craftsmanship. In 2024, Mayfly Outdoors —the parent company of Abel Reels and Ross Reels— acquired Renzetti , a respected manufacturer of fly-tying vises. This acquisition was aimed at consolidating expertise and broadening product offerings under one umbrella. So far, it appears that Renzetti has maintained its quality and reputation, but only time will tell how this corporate structure will impact the brand’s future. The Argument: Corporate Buyouts Can Be Beneficial Proponents of these acquisitions argue that increased resources and financial backing allow brands to invest in research and development, expand distribution, and improve customer support . For instance, following its acquisition by Vista Outdoor, Simms retained its headquarters in Bozeman, Montana, and continued to produce high-end waders and outerwear. While there are some anecdotal reports suggesting a potential decline in Simms product quality, particularly regarding certain lower-priced items, the general consensus is that Simms still maintains a high standard of quality for their fishing apparel and gear, with many users continuing to praise their durability and craftsmanship. However, concerns about potential quality drops often arise with new ownership or changes in manufacturing practices. Bigger parent companies can also bring stability to brands that may otherwise struggle to keep up with production demands or market fluctuations. With a well-funded backing, brands like Simms, LOOP, and Renzetti might be able to scale up operations and reach a broader audience while maintaining the quality that made them successful in the first place. The Counter-Argument: The Risks of Going Corporate On the other side of the debate, many anglers fear that when fly fishing brands become part of larger corporate portfolios, their original craftsmanship and authenticity could suffer . The worst-case scenario is that profit-driven decision-making leads to lower material quality, outsourced production, and cost-cutting measures  that ultimately degrade the performance of the gear. While Simms has not yet demonstrated a drop in quality, there is an ongoing conversation among anglers about whether its recent corporate shift could affect future product lines. In November 2024, Vista Outdoor, the parent company of Simms Fishing Products, announced an agreement to sell its outdoor products segment, Revelyst, to Strategic Value Partners (SVP) for $1.125 billion. This sale was contingent upon shareholder approval of the sale of Vista's other segment, the Kinetic Group, to the Czechoslovak Group (CSG), which was later finalized. Although Simms has maintained its headquarters in Bozeman, Montana, and continues to produce high-quality fishing gear, some anglers have expressed concerns about potential changes under new ownership. Anecdotal reports suggest a decline in quality for certain lower-priced items, though the general consensus is that Simms still upholds a high standard for their products. However, with the recent acquisition by SVP, a firm that does not specialize in outdoor industries but focuses on 'deep value opportunities,' there is ongoing discussion about how this change might impact Simms' product lines and brand integrity. It's important for consumers to monitor these developments and provide feedback to ensure that the quality and values associated with Simms remain intact under the new ownership. A Unique Example: Orvis One company that has remained independent while still growing into a global brand is Orvis . Though some argue that Orvis has ‘gone corporate’ in terms of scale, it is still a family-owned business , and that has helped it retain its values. Unlike Simms or LOOP, Orvis is not owned by a holding company or private equity firm, allowing it to maintain control over its product quality and customer experience. This suggests that a brand can expand and commercialize without sacrificing its core identity , as long as leadership remains dedicated to its original mission. Whether Simms, LOOP, or Renzetti will follow a similar path remains to be seen. What This Means for Fly Fishing Corporate acquisitions in fly fishing are neither inherently good nor bad—it all depends on how well a company preserves its quality, innovation, and customer trust  after being bought out. If these brands can maintain their standards, then a corporate acquisition is just another step in their evolution. However, if product quality suffers, then it could signal trouble for the future of high-end fly fishing gear. For now, the best thing anglers can do is stay informed, keep an eye on gear performance, and support companies that remain dedicated to craftsmanship and conservation . Whether corporate ownership benefits or harms fly fishing brands, one thing is clear: fly fishers will always seek the best gear available, and any company that compromises quality will quickly lose their loyalty.

  • The Best Fly Fishing Dogs: Top Breeds for Your Next Adventure

    Casts That Care brings you in-depth stories, expert insights, and the best of the fly fishing community. Our content is always ad-free, never sponsored, and dedicated to providing unique, high-quality information. Subscribe today   for exclusive content, insider tips, and to support fly fishing charities with every subscription. 50% of your subscription fees go directly to a different fly fishing charity each month! Nothing beats a day on the water with your best friend—especially when that best friend has four legs, a wagging tail, and a love for the outdoors. Fly fishing with a dog isn’t just about companionship; the right pup can enhance the experience by adding a little adventure, excitement, and even a few practical skills to your time on the water. But not all dogs make great fishing buddies. Some love water too much (hello, Labrador cannonball) while others get too distracted by the sound of a reel screaming. So, what makes a great fly fishing dog? You need a breed that’s calm, well-trained, obedient, and doesn’t mind waiting patiently as you stalk rising trout. Let’s break down the best fly fishing dogs and why they make the perfect riverside companions. 1. Labrador Retriever The undisputed king of outdoor adventure, the Labrador Retriever is a fantastic choice for anglers who want a water-loving companion. Labs are intelligent, easy to train, and generally have an even temperament, making them ideal for long, quiet hours on the river. Their love for water means they won’t hesitate to wade in, but proper training can keep them from spooking fish at the wrong time. Pros: Great swimmers and love the outdoors Highly trainable and obedient Loyal and friendly Cons: Can get overly excited around water Prone to shedding (expect wet dog hair on your waders!) 2. Golden Retriever Like their Labrador cousins, Golden Retrievers have all the makings of a perfect fly fishing dog. They’re gentle, patient, and love being outdoors. Goldens are highly trainable, making them easy to teach river etiquette, and their friendly nature makes them great companions for solo fishing trips or outings with a group. Pros: Extremely friendly and patient Good around water but not overly hyper Loyal and obedient Cons: High maintenance coat (expect wet fur everywhere) Can get distracted by birds and other wildlife 3. Australian Shepherd If you want a dog that thrives on adventure, an Australian Shepherd is a great choice. These intelligent and energetic dogs love being outside and are known for their loyalty and trainability. While they have a strong herding instinct, proper training can keep them calm and collected near the water. Pros: Very intelligent and easy to train Agile and athletic for rugged terrain Loyal and protective Cons: High energy level means they need a lot of exercise Can get impatient if not engaged 4. German Shorthaired Pointer Originally bred as hunting dogs, German Shorthaired Pointers (GSPs) have the endurance and discipline to be great fishing companions. They love water, are highly trainable, and have a sleek coat that dries quickly after a quick dip. Their patience and loyalty make them excellent partners for long days on the river. Pros: Strong swimmers and love water Very obedient and trainable Short coat means less mess after a wet day Cons: High energy requires frequent exercise Can be stubborn without consistent training 5. Malamute Malamutes are strong, loyal, and love the outdoors, making them excellent companions for fly fishing. Though they are not known for swimming, their thick coat and endurance make them great for colder climates. These dogs enjoy being with their owners and are patient enough to sit riverside while you cast. Pros: Extremely loyal and protective Strong and resilient in tough conditions Patient and calm when properly trained Cons: Thick coat can overheat in warm weather Needs consistent training to avoid stubbornness 6. Boykin Spaniel Boykin Spaniels were literally bred for the outdoors. These medium-sized dogs are natural retrievers, excellent swimmers, and love being out on the water. They’re not as high-energy as some of the other breeds on this list, making them a great middle-ground option. Pros: Love water but are not overly excitable Compact size makes them easy to travel with Loyal and obedient Cons: Requires regular grooming Can be stubborn without proper training Honorable Mentions Newfoundland  (Great swimmers but a little too big for most boats) Chesapeake Bay Retriever  (Tough, outdoorsy, but needs a strong hand for training) Springer Spaniel  (Water-loving and energetic, but prone to getting distracted) Training Tips for a Perfect Fly Fishing Dog No matter what breed you choose, proper training is essential. Here are some quick tips to ensure your dog is river-ready: Train for patience:  Teach your dog to sit and stay for long periods. They need to be okay with waiting while you cast. Introduce them to water slowly:  Even water-loving breeds need time to get used to standing in a current. Teach them to stay out of the water (unless allowed):  A rogue splash can send a pod of rising trout scattering. Use a good life vest:  Even strong swimmers can struggle in fast-moving water. Pack a dog-friendly first aid kit:  Accidents happen, and a hooked paw is no joke. Final Thoughts A good fishing dog is more than just a pet—they’re a loyal companion that makes every trip to the water even better. Whether you want a relaxed, patient pup like a Golden Retriever or a high-energy adventure buddy like an Australian Shepherd, choosing the right breed (and training them well) will ensure a lifetime of great days on the water together. What’s your favorite fly fishing dog? Drop a comment and let us know!

  • Bajío Invites High School Students to Fish Like They Give a Damn—Apply Now for the 2025 Scholarship!

    Are you a high school student with a passion for fly fishing and conservation? Bajío, renowned for their innovative fly fishing sunglasses, is casting a wide net to find the next generation of conservation-minded anglers. Their 2025 Temples of Change Scholarship  will fund one lucky high school student’s participation in a transformative Fish for Change  summer program. From world-class fishing to hands-on conservation, this scholarship promises to be an unforgettable adventure. What’s in Store? The scholarship winner will choose from four incredible locations: Honduras Mexico The Bahamas Costa Rica Each destination offers a unique experience, from fishing for tarpon, bonefish, and snook to engaging with local communities and participating in conservation projects. Whether it’s learning sustainable fishing practices or exploring new cultures, the program’s mission is to create global citizens who care about preserving the environment. Key Dates Application Deadline:  February 28, 2025 Scholarship Winner Announced:  April 1, 2025 Program Dates:  Summer 2025 (Exact dates vary by location) How to Apply Interested students can submit their applications through Bajío’s official website: bajiosunglasses.com . The process includes sharing your passion for fly fishing, conservation, and why you’re the perfect candidate for this once-in-a-lifetime experience. Why It Matters Bajío’s Temples of Change initiative goes beyond fishing—it’s about making a positive impact on people and the planet. Proceeds from their limited-edition Vega sunglasses contribute directly to funding this scholarship, proving their commitment to conservation and community. Don’t Let This Opportunity Swim Away! This is your chance to combine your love for fly fishing with meaningful environmental work while exploring some of the most beautiful places on Earth. Apply now to be part of Bajío’s mission to inspire change, one cast at a time! Did You Enjoy This Article? Casts That Care  Brings You More Stories Like This—Highlighting Amazing Guides, Conservation Efforts, And The Best Of The Fly Fishing Community. Subscribe Today For Exclusive Content, Insider Tips, And To Support Fly Fishing Charities With Every Subscription. Click Here  To Join Now! 50% Of Your Subscription Fees Go To A Different Fly Fishing Charity Every Month! Never Sponsored, No Ads, Unique Quality Information

  • Do Bigger Blowups in Fly Fishing Mean Bigger Fish?

    In fly fishing, a surface strike is one of the most exhilarating moments an angler can experience. Watching a fish rise to take a dry fly or crash a topwater pattern is unforgettable. The anticipation, the sudden splash, and the connection between angler and fish make these moments truly unique. But does the size of the surface disturbance—or "blowup"—reliably indicate the size of the fish? Let’s dive into this topic from a fly fishing perspective and explore the nuances behind surface strikes.

  • Who Made The First Bamboo Fly Rod: A Historical Dive

    The bamboo fly rod stands as a defining innovation in the history of fly fishing, combining craftsmanship, ingenuity, and practicality. Its rise marked a pivotal moment in the sport, replacing heavier wooden rods and offering anglers unparalleled precision and responsiveness.

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